PLACE | Press Advertising
The strategy behind much of the campaign work created for Place was ‘personality’ – light hearted, happy, uncomplicated and straightforward. Never to follow others, the Place marketing campaigns had an underlying tone that was advantageous, often clever and always created with a smile in mind. We worked closely with the establishment of the Place Sydney office where Place was unknown. Awareness campaigns like this are as much about recruiting and retaining the right employees as they are about attracting the right client. Continue reading